{"id":201401,"date":"2025-10-09T15:56:24","date_gmt":"2025-10-09T22:56:24","guid":{"rendered":"https:\/\/www.fooevents.com\/?p=201401"},"modified":"2025-10-09T16:03:45","modified_gmt":"2025-10-09T23:03:45","slug":"como-criar-precos-diferenciados-para-bilhetes","status":"publish","type":"post","link":"https:\/\/www.fooevents.com\/pt\/how-to-create-tiered-ticket-pricing\/","title":{"rendered":"Como criar pre\u00e7os de bilhetes escalonados no FooEvents"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-201405 size-full\" src=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/FE_Tiered_Pricing_2.png\" alt=\"Como criar pre\u00e7os de bilhetes escalonados no FooEvents\" width=\"1024\" height=\"683\" title=\"\" srcset=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/FE_Tiered_Pricing_2.png 1024w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/FE_Tiered_Pricing_2-300x200.png 300w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/FE_Tiered_Pricing_2-768x512.png 768w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/FE_Tiered_Pricing_2-18x12.png 18w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/FE_Tiered_Pricing_2-512x342.png 512w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>A precifica\u00e7\u00e3o de ingressos por n\u00edveis permite que voc\u00ea ofere\u00e7a diferentes tipos de ingressos \u2014 como Early Bird, Standard e VIP \u2014 sem plugins adicionais. Com <strong>FooEvents<\/strong> e <strong>WooCommerce<\/strong>, pode criar n\u00edveis como varia\u00e7\u00f5es de produto, definir pre\u00e7os e stock por n\u00edvel e recolher detalhes dos participantes por bilhete. Esta publica\u00e7\u00e3o mostra como configurar e validar do in\u00edcio ao fim.<\/p>\n<h2>Introdu\u00e7\u00e3o<\/h2>\n<p>A maioria dos eventos beneficia de ter mais de uma op\u00e7\u00e3o de pre\u00e7o. O Early Bird recompensa decis\u00f5es r\u00e1pidas, o Standard cobre a maioria e o VIP adiciona vantagens premium. Como o FooEvents fica acima do WooCommerce, pode gerir cada n\u00edvel dentro de um \u00fanico produto de evento, sem p\u00e1ginas duplicadas ou relat\u00f3rios confusos. Abaixo est\u00e1 uma configura\u00e7\u00e3o pr\u00e1tica que pode seguir hoje mesmo.<\/p>\n<p><strong>Nota:<\/strong> Atualmente, o FooEvents assume o checkout cl\u00e1ssico como padr\u00e3o. Se estiver a testar os blocos de checkout WooCommerce, confirme o comportamento num site de teste antes de mudar.<\/p>\n<h2>Passo 1: Criar um produto de evento<\/h2>\n<p><a href=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot2.png\"><img decoding=\"async\" class=\"alignnone wp-image-201410 size-large\" style=\"border: 1px solid #e5e5e5;\" src=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot2-977x1024.png\" alt=\"Screenshot of WooCommerce product editor showing FooEvents options enabled and Variable product type selected.\" width=\"977\" height=\"1024\" title=\"\" srcset=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot2-977x1024.png 977w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot2-286x300.png 286w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot2-768x805.png 768w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot2-11x12.png 11w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot2-512x537.png 512w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot2.png 1113w\" sizes=\"(max-width: 977px) 100vw, 977px\" \/><\/a><\/p>\n<p>No seu painel de administra\u00e7\u00e3o WordPress, aceda a <em><strong>Produtos<\/strong> \u2192 <strong>Adicionar novo<\/strong><\/em> e crie o seu produto para o evento.<\/p>\n<ul>\n<li>D\u00ea ao evento um t\u00edtulo e um resumo claros (data, local, destaques).<\/li>\n<li>Definir <strong>Dados do produto<\/strong> para <strong>Produto vari\u00e1vel<\/strong> (usar\u00e1 varia\u00e7\u00f5es para os n\u00edveis de pre\u00e7os).<\/li>\n<li>No <strong>Defini\u00e7\u00f5es de eventos<\/strong> painel, marque a caixa <strong>Este produto \u00e9 um evento?<\/strong> e insira os detalhes do evento.<\/li>\n<\/ul>\n<p><a title=\"Configura\u00e7\u00e3o do evento FooEvents\" href=\"https:\/\/help.fooevents.com\/docs\/topics\/events\/event-setup\/\" target=\"_blank\" rel=\"noopener nofollow\">\ud83d\udc49 Configura\u00e7\u00e3o do evento (Ajuda)<\/a><\/p>\n<h2>Passo 2: Adicione um atributo para \u201cTipo de bilhete\u201d<\/h2>\n<p><a href=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-attributes.png\"><img decoding=\"async\" class=\"alignnone wp-image-201412 size-large\" style=\"border: 1px solid #e5e5e5;\" src=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-attributes-1024x359.png\" alt=\"Screenshot of WooCommerce Attributes panel showing Ticket Type attribute with three values.\" width=\"1024\" height=\"359\" title=\"\" srcset=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-attributes-1024x359.png 1024w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-attributes-300x105.png 300w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-attributes-768x269.png 768w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-attributes-18x6.png 18w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-attributes-512x179.png 512w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-attributes.png 1116w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>Os atributos definem as op\u00e7\u00f5es a partir das quais as suas varia\u00e7\u00f5es (n\u00edveis) s\u00e3o criadas.<\/p>\n<ol>\n<li>No editor de produtos, abra o <strong>Atributos<\/strong> tab.<\/li>\n<li>Crie um novo atributo personalizado chamado <strong>Tipo de bilhete<\/strong>.<\/li>\n<li>Introduza valores como <em><strong>Inscri\u00e7\u00e3o antecipada<\/strong> | <strong>Padr\u00e3o<\/strong> | <strong>VIP<\/strong><\/em> (separados por barras verticais).<\/li>\n<li>Verificar <strong>Utilizado para varia\u00e7\u00f5es<\/strong> e clique <strong>Guardar atributos<\/strong>.<\/li>\n<\/ol>\n<h2>Passo 3: Gerar varia\u00e7\u00f5es e definir pre\u00e7os\/estoque<\/h2>\n<p><a href=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-variations.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-201413 size-large\" style=\"border: 1px solid #e5e5e5;\" src=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-variations-869x1024.png\" alt=\"Screenshot of WooCommerce Variations screen with different prices and stock per ticket tier.\" width=\"869\" height=\"1024\" title=\"\" srcset=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-variations-869x1024.png 869w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-variations-255x300.png 255w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-variations-768x905.png 768w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-variations-10x12.png 10w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-variations-512x603.png 512w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-variations.png 1109w\" sizes=\"(max-width: 869px) 100vw, 869px\" \/><\/a><\/p>\n<p>Agora converta os valores dos atributos em n\u00edveis reais que podem ser adquiridos.<\/p>\n<ol>\n<li>Ir para o <strong>Varia\u00e7\u00f5es<\/strong> guia e selecione <strong><em>Gerar varia\u00e7\u00f5es<\/em><\/strong>.<\/li>\n<li>Para cada varia\u00e7\u00e3o (n\u00edvel), defina:\n<ul>\n<li><strong>Pre\u00e7o normal<\/strong> (por exemplo, Early Bird $49, Standard $69, VIP $129).<\/li>\n<li><strong>A\u00e7\u00f5es<\/strong> (limitar o Early Bird para criar urg\u00eancia; VIP para preservar a exclusividade).<\/li>\n<li><strong>SKU<\/strong> (opcional) para manter os relat\u00f3rios organizados.<\/li>\n<\/ul>\n<\/li>\n<li>(Opcional) Utilizar <strong>Agenda<\/strong> sobre o pre\u00e7o de venda da varia\u00e7\u00e3o para encerrar o Early Bird em uma data.<\/li>\n<\/ol>\n<p><a title=\"Varia\u00e7\u00f5es do produto\" href=\"https:\/\/help.fooevents.com\/docs\/topics\/events\/product-variations\/\" target=\"_blank\" rel=\"noopener nofollow\">\ud83d\udc49 Varia\u00e7\u00f5es do produto (Ajuda)<\/a><\/p>\n<h2>Passo 4: Recolher os dados dos participantes por bilhete<\/h2>\n<p><a href=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-custom-attendee-fields.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-201414 size-large\" style=\"border: 1px solid #e5e5e5;\" src=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-custom-attendee-fields-1024x614.png\" alt=\"Screenshot of FooEvents custom attendee fields panel.\" width=\"1024\" height=\"614\" title=\"\" srcset=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-custom-attendee-fields-1024x614.png 1024w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-custom-attendee-fields-300x180.png 300w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-custom-attendee-fields-768x461.png 768w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-custom-attendee-fields-18x12.png 18w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-custom-attendee-fields-512x307.png 512w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-screenshot-custom-attendee-fields.png 1112w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>O FooEvents pode capturar informa\u00e7\u00f5es dos participantes para cada bilhete \u2014 \u00fatil quando um pedido compra v\u00e1rios bilhetes.<\/p>\n<ul>\n<li>Abrir o <strong>Campos personalizados de participantes<\/strong> painel.<\/li>\n<li>Clicar <strong>+Novo campo<\/strong>.<\/li>\n<li>Adicionar <strong>Campos personalizados dos participantes<\/strong> se necess\u00e1rio (por exemplo, tamanho da camiseta, restri\u00e7\u00f5es alimentares, etc.).<\/li>\n<\/ul>\n<p><a title=\"FooEvents Campos personalizados de participantes\" href=\"https:\/\/help.fooevents.com\/docs\/topics\/events\/custom-attendee-fields\/\" target=\"_blank\" rel=\"noopener nofollow\">\ud83d\udc49 Campos personalizados dos participantes (Ajuda)<\/a><\/p>\n<h2>Etapa 5: Publicar e validar o fluxo<\/h2>\n<p><a href=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-event-page.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-201416 size-large\" style=\"border: 1px solid #e5e5e5;\" src=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-event-page-1024x1008.png\" alt=\"Screenshot of event product page showing a Ticket Type selector with different tiers.\" width=\"1024\" height=\"1008\" title=\"\" srcset=\"https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-event-page-1024x1008.png 1024w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-event-page-300x295.png 300w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-event-page-768x756.png 768w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-event-page-12x12.png 12w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-event-page-512x504.png 512w, https:\/\/www.fooevents.com\/wp-content\/uploads\/2025\/10\/big-bash-event-page.png 1144w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>Visualize o produto e fa\u00e7a um teste r\u00e1pido, como um participante real faria.<\/p>\n<ul>\n<li>Selecione cada n\u00edvel e adicione-o ao carrinho \u2014 verifique se o pre\u00e7o correto aparece.<\/li>\n<li>Conclua um pedido de teste e confirme se os dados dos participantes foram capturados para cada bilhete.<\/li>\n<li>Verifique se o e-mail do bilhete mostra o nome correto do n\u00edvel.<\/li>\n<\/ul>\n<p><a title=\"FooEvents Envio de bilhetes\" href=\"https:\/\/help.fooevents.com\/docs\/topics\/tickets\/ticket-sending\/\" target=\"_blank\" rel=\"noopener nofollow\">\ud83d\udc49 Envio de bilhetes (Ajuda)<\/a><\/p>\n<h2>Passo 6: Dicas pr\u00e1ticas sobre pre\u00e7os<\/h2>\n<ul>\n<li><strong>Use a escassez com cuidado:<\/strong> Limite a quantidade de inscri\u00e7\u00f5es antecipadas e\/ou defina um prazo para incentivar decis\u00f5es antecipadas.<\/li>\n<li><strong>Torne o valor evidente:<\/strong> Adicione uma pequena lista de vantagens na descri\u00e7\u00e3o de cada varia\u00e7\u00e3o (por exemplo, sala VIP, produtos promocionais).<\/li>\n<li><strong>Vendas adicionais de pacotes:<\/strong> Considere um complemento VIP (por exemplo, camiseta ou encontro com o artista) para aumentar a margem de lucro.<\/li>\n<li><strong>Acompanhe o desempenho:<\/strong> Compare as encomendas por varia\u00e7\u00e3o nos relat\u00f3rios; ajuste o stock e os pre\u00e7os se um n\u00edvel ficar para tr\u00e1s.<\/li>\n<\/ul>\n<p><strong>Nota:<\/strong> Se o seu tema personaliza bastante as p\u00e1ginas de produtos, teste a sele\u00e7\u00e3o de n\u00edveis no telem\u00f3vel para garantir que o menu suspenso e a atualiza\u00e7\u00e3o de pre\u00e7os sejam evidentes.<\/p>\n<h2>FAQ<\/h2>\n<p><strong>P. Cada n\u00edvel pode ter perguntas diferentes dos participantes?<\/strong><br \/>\nR. Sim. Use os campos personalizados do participante e torne certos campos obrigat\u00f3rios para n\u00edveis espec\u00edficos, se a pergunta s\u00f3 se aplicar a eles.<\/p>\n<p><strong>P. Como posso encerrar automaticamente o Early Bird?<\/strong><br \/>\nA. Use a varia\u00e7\u00e3o <em>Agenda<\/em> op\u00e7\u00e3o para encerrar um pre\u00e7o de venda ou definir o stock como zero na data de corte.<\/p>\n<p><strong>P. Posso limitar o total de bilhetes em todos os n\u00edveis?<\/strong><br \/>\nR. Sim. Use o estoque por varia\u00e7\u00e3o para controlar cada n\u00edvel ou gerencie um limite global monitorando as vendas combinadas e ajustando o estoque conforme necess\u00e1rio.<\/p>\n<h2>Conclus\u00e3o<\/h2>\n<p>A fixa\u00e7\u00e3o de pre\u00e7os por n\u00edveis ajuda a atingir diferentes or\u00e7amentos sem dividir o seu evento em v\u00e1rios produtos. Com as varia\u00e7\u00f5es FooEvents e WooCommerce, controla o pre\u00e7o, o stock e os dados dos participantes por n\u00edvel, mantendo tudo organizado para relat\u00f3rios e check-ins.<\/p>\n<p>\ud83d\udc49 <a title=\"FooEvents\" href=\"https:\/\/www.fooevents.com\/pt\/\">Visite FooEvents<\/a> ou rever o <a title=\"Produtos vari\u00e1veis WooCommerce\" href=\"https:\/\/woocommerce.com\/document\/variable-product\/\" target=\"_blank\" rel=\"noopener\">Produtos vari\u00e1veis WooCommerce<\/a> documenta\u00e7\u00e3o para come\u00e7ar a criar os seus n\u00edveis de bilhetes.<\/p>","protected":false},"excerpt":{"rendered":"<p>Tiered ticket pricing lets you offer different ticket types\u2014like Early Bird, Standard, and VIP\u2014without additional plugins. With FooEvents and WooCommerce, you can build tiers as product variations, set prices and stock per tier, and collect attendee details per ticket. This post shows you how to set it up and validate it from start to finish. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":201405,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[53],"tags":[490,489,480,486,491,487,488,479,485],"class_list":["post-201401","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-howto","tag-attendee-data","tag-early-bird-tickets","tag-event-ticketing","tag-ticket-pricing","tag-tiered-pricing","tag-variable-tickets","tag-vip-tickets","tag-woocommerce-events","tag-woocommerce-plugins"],"_links":{"self":[{"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/posts\/201401","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/comments?post=201401"}],"version-history":[{"count":12,"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/posts\/201401\/revisions"}],"predecessor-version":[{"id":201421,"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/posts\/201401\/revisions\/201421"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/media\/201405"}],"wp:attachment":[{"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/media?parent=201401"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/categories?post=201401"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fooevents.com\/pt\/wp-json\/wp\/v2\/tags?post=201401"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}